Amazon Fire TV customers will nevertheless be in a position to get admission to to the HBO Now content material library going forward, however the app itself will get a large trade beginning on August 1, according to a new report. The trade will come amid the notably latest launch of HBO Max and its gradual growth throughout platforms, underscoring the puzzling nature of WarnerMedia’s naming structure.
It was once difficult ample when customers had HBO, HBO Now, and HBO Go to pick from — now toss HBO Max into the combine and many human beings have no thinking which one presents what they’re searching for. Things bought greater puzzling ultimate month when it was once published that the HBO Go title will be retired and that HBO Now will actually emerge as ‘HBO.’
Put simply, HBO Max is in reality a alternative for HBO Now, which is now viewed deprecated. According to Variety, Fire TV customers will see the HBO Now app alternate to surely being the ‘HBO’ app on the platform beginning on August 1 — however nothing about get admission to to the content material itself ought to change.
This is essential for Fire TV customers as Amazon and WarnerMedia nevertheless haven’t labored out a deal for bringing HBO Max to the clever TV platform. Fire TV clients who use the Prime platform additionally have the choice of getting an HBO subscription thru Prime Video Channels simply in case you weren’t stressed enough.
The app rebranding on Fire TV is finally desirable information as the present distribution deal for HBO Now on the platform will expire on July 31. This seems to be an extension of that deal, giving Amazon and WarnerMedia extra time to work out a new settlement involving the HBO Max service.